Claiming Your Mentions: So you’ve been poking around on the internet and you find mentions of your business. No links though. What to do? Simple, just ask for a backlink. Remember, only do this for positive mentions, it’s just good sense.
Community Matters: You or your team members volunteer at local events, or maybe your business donates to local charities. That’s great. Now, let’s make it count for your business. If they mention your support, it’s only fair to ask for a backlink, politely of course.
Scholarships as a Tool: Here’s an idea. Offering a local scholarship can be a bit pricey, but think of it as an investment. The returns come in the form of backlinks from educational institutions. And boy, those .edu sites carry some weight. It’s like getting a thumbs up from a very wise friend. Just remember to set some rules for your scholarship. Keep it local, and tie it to your industry.
The Blogger Connection: Now, you probably have a few influencers in your area. You know, the ones who always have something to say on social media. Well, they’re always looking for new things to talk about. How about giving them something? Offer a guest post or even a free product or service. In return, you’ll get a backlink. It’s a win-win.
The Hustle: Every time you pen down your thoughts for your website or blog, don’t stop at just publishing it. Share it, everywhere you can. Think of it as leaving breadcrumbs for people to find you. And while you’re at it, pitch some of your content to local websites. If they like it, you’ll get a guest spot and a new audience. One more thing, consider offering testimonials to sites that align with your brand. Yes, you’re the one giving the testimonial, and in return, you’re asking for a backlink.
So there you have it. Five steps to link building, which, if you ask me, is quite an interesting puzzle to solve. Remember, it’s all about connecting the dots in the right way
